CAMANO ISLAND COFFEE ROASTERS
Camano Island Coffee Roasters is a coffee roaster and shop based in Camano Island, WA. They only sell coffee that is grown in the world's top 1%. This means the beans are 100% organic, shade grown, and fairly traded. The brand believes in giving a "hand up," not a "hand out" to the coffee farmers that they partner with; providing them with financial independence, environmental accountability and further education.
This project was inspired by my love for their brand and what they stand for. I decided to rebrand their logo, packaging and website. My design gave the brand a modern refresh, but also pulled inspiration from where it was before. Each color used was pulled from the original packaging.
I decided to use a different illustration pattern to indicate what country the beans are from. I then created a simple icon system showing what roast was offered, and whether or not the bag contained ground or whole beans.